Global Social Media Services

INTERNATIONAL SOCIAL PLATFORM MANAGEMENT

GLOBAL INSIGHTS, LOCAL EXECUTION

Wherever your international audiences are on social, we’ll help you reach and engage with them. From familiar global social platforms (like Facebook, Instagram, Twitter, LinkedIn, TikTok, and YouTube) to market-specific platforms (like WeChat, Sina Weibo, and QQ in China to Xing in Germany and KakaoTalk in South Korea), we’ll help you create a truly global social media strategy that will set you up for success in every market

SOCIAL MEDIA PLANNING & EXECUTION

TAKING THE PAIN OUT OF INTERNATIONAL CAMPAIGNS

Your social media content should flow seamlessly across borders to maximize your visibility. Working with in-country experts in each locale, our social media strategists make sure your message reaches the right audience, at the right time, on the right platform. We’ll also manage the process of setting up your account on regional social platforms, freeing up your team to focus on what they do best.

GLOBAL COMMUNITY MANAGEMENT

GROWING IN-COUNTRY COMMUNITIES

To be effective, global social media needs to be a two-way conversation – an ongoing, realtime dialogue based on what matters to your audience. Our in-house strategists work with our in-country community managers to amplify your message, keep the conversation going, and grow your international audiences. With regular insights about what’s working, what’s not, and evolving trends in each locale, you can be sure that your international social media strategy is always hitting the mark. And your budget is being used effectively to drive measurable results and ROI.

INTERNATIONAL SOCIAL MEDIA CALENDARS

ADAPTING & LOCALIZING SOCIAL CALENDARS

With our in-market expertise and data-driven local insights, we’ll help you adapt and localize your global social media calendar. Our in-house strategists and in-country experts will make sure your message not only reaches your audience, but also informs, inspires, and drives action to support your marketing localization goals

ORIGINAL COPY & CREATIVE

LOCALLY RESPONSIVE CONTENT

International social media success means truly connecting with your audience. International social media users can sense inauthenticity from a mile away. Simply translating your domestic content likely won’t resonate in all of your target markets. Our in-market social copywriters develop in-language content based on local market culture, nuances, and trends. And our creative teams develop graphics and videos that align with local visual and UX preferences while adhering to your global brand standards.

INTERNATIONAL PAID SOCIAL ADVERTISING

MAXIMIZING YOUR SOCIAL MEDIA MIX

From awareness to advocacy, we’ll help you raise the bar on your global social media strategy. Paid social media advertising – optimized for each locale based on local trends – delivers new, innovative ways to reach and engage with your target audiences. Our international social media experts create and manage data-driven advertising campaigns on multiple platforms, calibrating content goals, budget, and activities based on local market engagement and performance.

INTERNATIONAL SOCIAL MEDIA AUDIT

MAKING YOUR PRESENCE COUNT

Is your social presence optimized for your local markets? How do you stack up against in-country competitors? Our audit services take a deep dive into your global social media marketing to find out what’s working, what’s not, and identify opportunities to take your international social media strategy to the next level. From language and visuals to timing, cadence, and in-market trends, we’ll make recommendations to help you raise you social game.

INTERNATIONAL DIGITAL MARKETING CAMPAIGNS

MAKING CONNECTIONS ACROSS CHANNELS

International social media marketing is most effective when it’s part of an integrated digital strategy. Working as extension of your team, our international digital marketing experts connect the dots between tactics, leveraging insights and uncovering opportunities to gain more traction across all your international digital marketing activities, including social, paid search, SEO, and more. Our approach results in better performance against your global growth goals. And we can prove it.